Over two decades ago, a concept rooted in bespoke hospitality, meticulous design, and creative gathering spaces began to take shape in Palm Springs. What started as a retro, mid-century modern hotel known for its iconic neon presence and its appeal to creatives and cultural connectors organically evolved into something far greater. Under the vision of Sarah Robarts, it became a meeting point for tastemakers, innovators, and influential voices, laying the foundation for a globally recognized communications agency.

Today, Ballantines PR stands as an award-winning public relations agency with headquarters in West Hollywood and additional offices in New York, San Francisco, Miami, and London. Since its formal founding in 2000, the agency has built a reputation for connecting thought leaders and dynamic brands across travel, art, design, entertainment, sports, and philanthropy. With a boutique team of professionals, it continues to deliver strategic, culturally driven storytelling with a global impact while staying true to its creative roots.