Promoting Las Vegas Tourism Since 1955

We are a public agency created to drive tourism to the region and enhance the marketing, sales, and advertising efforts of our resort and industry partners.

A Destination Marketing Organization Like No Other

Unlike other destination marketing organizations, we are a government agency, established by state law, funded by a county room tax, and governed by an autonomous board of directors. Were also the only tourism authority in the United States to own and operate a convention center.

Our executive team defines the long-term strategy and directs the day-to-day marketing efforts and operations of the LVCVA, including the Las Vegas Convention Center.